BUSINESS MODEL

With the business model, we want to provide value to a series of clients and obtain a profit in return. To carry out this activity, once we have identified our ideal client, we make a business plan in which we analyse:

• Market segments (who is our ideal customer).

• Value proposition (what problem our product solves)

• Channels (how we capture customers)

• Customer relationship (what relationship we will have with customers)

• Revenue streams (what will be our revenue streams)

• Key resources (elements, resources,...)

• Key activities (activities of interest and/or processes)

• Key partners (who will be our allies)

• Cost structure (our expenses to start up the business)

All this, as we did with the value proposition, is captured in a template with post-its.